Primary Function: Kamfen Talla Lays Heartwork wani kamfen talla ne da aka ƙirƙira wa kamfanin Lays a lokacin annobar Covid-19. Kamfen ɗin yana godiya ga mutanen da ke aiki a bayan fage cikin sarƙar samar da kayan Lays, waɗanda suka haɗa da manoma, ma'aikatan masana'anta, direbobin manyan motoci, 'yan kasuwa da ma'aikatan isar da kaya. An haɗa launuka masu haske da fata mai kyau tare da saƙonnin godiya kai tsaye a cikin ƙirar fakiti. Kowane fakiti ya zama abin girmamawa ga ma'aikatan al'umma waɗanda ba a saba yi musu godiya fuska da fuska ba. Manufar ita ce a nuna cewa irin wannan aiki na yau da kullum ba wai kawai aiki ne mai wahala ba, aiki ne na zuciya.
Sunan aikin : Lays Heartwork, Sunan masu zanen kaya : PepsiCo Design and Innovation, Sunan abokin ciniki : PepsiCo Design & Innovation .
Wannan ƙirar mai ban mamaki ita ce nasarar lashe kyautar ƙirar azurfa a cikin salon, tufafi da gasar ƙirar sutura. Tabbas ya kamata ka ga jigon zane na zane-zane wanda ya lashe kyautar don gano wasu sabbin abubuwa, sababbi, na asali da na kirkire-kirkire, kayan sawa da kayan zane.